An executive summary is an introduction to your business. This section should be clear, concise and to the point. We recommend that you revisit this section to review your work after completing the other sections of the business plan to assure consistency and maintain accuracy. The key elements of an executive summary include descriptions of:
- Your company
- Products or services you sell
- Your audience and ideal customer
- Future of your business and your industry
Hit "Save" when you are finished. Hit "Save & Continue" to move to the next section of your business plan.